On Menstrual Hygiene Day, 28th May 2020, 23-year-old, former Miss World Manushi Chhillar collaborated in the global initiative of the United Nations Children’s Fund(UNICEF), the “Red Dot Challenge” to create awareness and to educate the girls about menstrual hygiene and construction of sanitation facilities and access to hygiene products.
i.Chhillar runs “Project Shakti”, an initiative on menstrual hygiene to create awareness on the importance of menstrual hygiene and the issues faced by the girls
ii.The Indian Foundation – Diya started the #proudtobleed campaign to provide sanitary products to the underprivileged girls.
iii.Actresses like Dia Mirza, Diana Penty, Mrunal Thakur, Aditi Rao Hydari and others have participated in the Red Dot Challenge.
World Menstrual Hygiene Day:
May 28th of every year is celebrated as the World Menstrual Hygiene Day initiated by the German non-profit (safe drinking Water, Sanitation and Hygiene) WASH United in 2013 to raise awareness and eradicate the negative social norms and silence around the Menstrual Hygiene management (MHM).
Red Dot Challenge:
i.The Red Dot Challenge of UNICEF is an initiative to expose the false beliefs, misinformations, taboos and inspire all men, boys, women and girls to speak freely about menstruation and to educate and provide the right information to every girl child about their body.
ii.The Red Dot Challenge is posting the photo of their palm with a red dot painted or edited with #RedDotChallenge.
President of UNICEF Executive Board– Rabab Fatima (Bangladesh)
Executive Director– Henrietta H. Fore
Headquarters– New York, United States.