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Yes Bank launched a women centric service – ‘Yes Essence’

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Yes Bank launches 'Yes Essence' services for womenOn March 08,2021, In the event of International Women’s Day Yes Bank launched a banking proposition called ‘YES Essence’ service to offer preferentially – priced loans and healthcare benefits for the women customers.

Key points:

Objective:  To encourage the women customers to fulfill their aspirations through YES Essence service.

Key Points:

i.The bank will be celebrating the launch of the proposition with women customers throughout the Bank’s network of branches across India from March 8 to March 10, 2021.

ii.The proposition is covering different categories like lifestyle, wellness, education, protection and investment.

iii.Yes Bank had promoted “#BeYourself” by encouraging them to be who they essentially are.

Women customer segments and their benefits under the service:


  • Discount on Locker rentals
  • Holistic learning program for kids (YOGO) at Rs 499 only with a free trial period for one month
  • Assured lifestyle benefits worth Rs 3,000 on multiple brands

Salaried professional women:

  • Earn more with Auto sweep facility to Fixed Deposits
  • Lifestyle & shopping offers on Debit Cards up to Rs 1.65 Lakh
  • Bouquet of assured lifestyle benefits worth Rs 3000 on multiple brands

Women entrepreneurs:

  • Preferential Rates on Business Loan & access to Standup India
  • Benefits on MSME solutions like Zoho Books, Cleartax, Zaggle
  • YES Essence Plus – Accelerator Program with access to Venture Capitals (VCs) and mentors
  • Upskilling with Amazon Saheli and Tech Sakhi programs

Senior citizen:

  • 0.5% extra interest rate on Fixed Deposits
  • Enhanced service with skip IVR option on phone banking
  • Discount on locker rentals
  • Wealth & Succession Planning Advisor

Benefits for all:

  • Accelerated YES REWARDZ points
  • Complementary healthcare package
  • Preferential pricing on loans
  • Fee waiver on Demat and trading account

Recent Related news:

On December 7, 2020 Sanjiv Chadha, MD&CEO of Bank of Baroda (BoB) launched ‘Atmanirbhar Women Scheme’ virtually at BOB’s Ramamurthy Nagar branch, Bengaluru, to help women to be self-reliant.

About Yes bank

Headquarters– Mumbai, Maharashtra
MD & CEO– Prashant Kumar
Incepted– 2004
Tagline– Experience our expertise
Chatbot– YES ROBOT