On March 08,2021, In the event of International Women’s Day Yes Bank launched a banking proposition called ‘YES Essence’ service to offer preferentially – priced loans and healthcare benefits for the women customers.
Key points:
Objective: To encourage the women customers to fulfill their aspirations through YES Essence service.
Key Points:
i.The bank will be celebrating the launch of the proposition with women customers throughout the Bank’s network of branches across India from March 8 to March 10, 2021.
ii.The proposition is covering different categories like lifestyle, wellness, education, protection and investment.
iii.Yes Bank had promoted “#BeYourself” by encouraging them to be who they essentially are.
Women customer segments and their benefits under the service:
Homemakers:
- Discount on Locker rentals
- Holistic learning program for kids (YOGO) at Rs 499 only with a free trial period for one month
- Assured lifestyle benefits worth Rs 3,000 on multiple brands
Salaried professional women:
- Earn more with Auto sweep facility to Fixed Deposits
- Lifestyle & shopping offers on Debit Cards up to Rs 1.65 Lakh
- Bouquet of assured lifestyle benefits worth Rs 3000 on multiple brands
Women entrepreneurs:
- Preferential Rates on Business Loan & access to Standup India
- Benefits on MSME solutions like Zoho Books, Cleartax, Zaggle
- YES Essence Plus – Accelerator Program with access to Venture Capitals (VCs) and mentors
- Upskilling with Amazon Saheli and Tech Sakhi programs
Senior citizen:
- 0.5% extra interest rate on Fixed Deposits
- Enhanced service with skip IVR option on phone banking
- Discount on locker rentals
- Wealth & Succession Planning Advisor
Benefits for all:
- Accelerated YES REWARDZ points
- Complementary healthcare package
- Preferential pricing on loans
- Fee waiver on Demat and trading account
Recent Related news:
On December 7, 2020 Sanjiv Chadha, MD&CEO of Bank of Baroda (BoB) launched ‘Atmanirbhar Women Scheme’ virtually at BOB’s Ramamurthy Nagar branch, Bengaluru, to help women to be self-reliant.
About Yes bank
Headquarters– Mumbai, Maharashtra
MD & CEO– Prashant Kumar
Incepted– 2004
Tagline– Experience our expertise
Chatbot– YES ROBOT
