IDFC First Bank Limited, in collaboration with MasterCard, has launched “FIRST SWYP credit card”, designed exclusively for Gen Z generation.
- The card, powered by Mastercard, aims to provide various lifestyle requirements of the youth, focused on affordability, convenience and increased customer engagement.
Key Features are:
i.No Interest Charge Card: It will impose no interest charge on credit card. Thus, it provides customers with financial flexibility.
ii.EMI Repayment Flexibility: It allows the customers for flexible bill repayments through EMI.
iii.Referral Program: It provide benefit-laden referral program which means cardholders can refer friends and on every successful referral, one can avail various benefits such as: waiver of annual feel, movie vouchers, bonus rewards and more.
iv.Exclusive Merchant Partnership: this feature allows its customers with access to various lifestyle-related offers.
Related Information:
FIRST SWYP is the second youth-focused credit card launched by IDFC. Earlier, it had launched “FIRST Millennia Credit cards”.
IDFC FIRST Bank has launched IDFC FIRST Bank digital RuPay credit cards
IDFC FIRST bank has introduced “IDFC FIRST Bank digital RuPay credit card”, powered for UPI (Unified Payments Interface). This is a digital credit card on the Rupay network.
Objective: It focuses to enhance customer convenience and simplify transaction experience for them. In addition, it will blend the UPI transactions and main credit card facilities.
About IDFC FIRST Bank digital RuPay credit card:
i.Existing customers of bank can link their Rupay credit card to UPI without any requirement of document. It makes this whole process hassle-free.
ii.Customers will be able to use their existing limits through Rupay credit card.
Benefits:
i.It charges Rs199 as joining or annual fees.
ii.It will provide100% cash back up to Rs200 on first 4 UPI transactions done within 15 days from the credit card issuance date.
iii.Reward Program: Customers can incentivize their spending by earning reward points on UPI.
- It provides 3x reward point on UPI transaction above Rs 2000.
- It provides 1x reward point on UPI transaction below Rs 2000.
iv.Transaction on UPI Apps: It allows customers for easy payment through various UPI apps such as: BHIM, PhonePe, Paytm, Google Pay, Mobikwik and many more.
About IDFC FIRST Bank Limited:
Managing Director & CEO– V. Vaidyanathan
Headquarter– Mumbai, Maharashtra
Established– 2015
Tagline– “Always You First”
About MasterCard:
CEO– Michael Miebach
Established– 1966
Headquarter– New York, the United States of America (U.S.A)
