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Kantar’s Brandz Top 100 Most Valuable Indian Brands 2025: HDFC Bank Emerged as the Most Valuable Brand Replaces TCS

In November 2025, Kantar Group, world’s leading marketing data and analytics business, released the latest edition ofKantar Brandz’s Top 100 Most Valuable Indian Brands 2025’ report. As per the report, HDFC Bank Limited, India’s largest private sector bank, has emerged as India’s most valuable brand, registering 18% Year-on-Year (Y-o-Y) growth to USD 44.99 billion, replacing Tata Consultancy Services (TCS) which slipped to 2nd position, with a total valuation of USD 44.23 billion.

  • Since the 1st BrandZ India report published in 2014,  the brand value of HDFC Bank has surged 377%, driven mainly by digital investments and consumer focused innovation.
  • Airtel (USD 41.1 billion) and Infosys (USD 25.54 billion) ranked at 3rd and 4th positions respectively.

Exam Hints:

  • What? Release of Top 100 Most Valuable Indian Brands 2025
  • Released by: Kantar BrandZ
  • Net Value of India’s Top 100 Brands:  USD 523.5 billion (+6% Y-o-Y growth)
  • Top 3 Most Valuable Indian Brand: HDFC Bank Limited (USD 44.99 billion); TCS (USD 44.23 billion); Airtel (USD 41.1 billion)
  • Fastest-Rising Brand: Zomato (+10 places 21st spot)
  • Total Debut Brands: 18

About Kantar BrandZ Report 2025:

Source: The latest rankings are based on opinions of 1.45 lakh respondents on 1,620 brands across 111 categories.

Total Value Indian Brands: According to the report, the total value of India’s top 100 brands reached USD 523.5 billion, representing almost 13% of the country’s Gross Domestic Product (GDP).

  • The 2025 ranking now features 100 brands, recording a 6% year-on-year growth in total brand value, with 34 brands seeing an increase in their individual valuations.
  • Together, India’s top 10 most valuable brands contribute 47% of the total brand value in the list.

Categories Share: The report highlights that Business Tech & Services (21%), Financial Services (28%), and Telecom (13%) together contribute 58% of the total value of India’s Top 100 brands.

India’s Top 5 Most Valuable Brands:

RankBrand Name Category  Brand Value (in USD Billion)
1HDFC Bank LimitedFinancial Services44.99
2Tata Consultancy Services (TCS)Business Technology and Services Platforms44.23
3AirtelTelecom Providers41.06
4InfosysBusiness Technology and Services Platforms25.54
5ICICI Bank LimitedFinancial Services20.63

Other Key Highlights:

Other Top 10 Most Valuable Indian Brands: India’s largest Public Sector Bank, State Bank of India (SBI) (ranked at 6th spot, valued at USD 18.80 billion); UltraTech Cement (ranked at 7th spot); Reliance Jio (ranked at 8th spot, valued at USD 14.05 billion); and HCL Technology (ranked at 9th spot, valued at USD 12.82 billion) and Life Insurance Corporation of India (LIC) (ranked at 10th spot, valued at USD 10.34 billion).

Fastest-Rising Brand: Zomato, Online Food company, climbed 10 positions to rank 21st, recording a growth of about 69% and reaching a brand value of nearly USD 6 billion. This makes it the fastest-growing brand for the second consecutive year.

Top 5 Biggest Gainers: The report revealed that travel brands like luxury hotel brand Taj (ranked at 43rd spot; valued at USD 2.9 billion, +55%); India’s largest airline IndiGo (ranked at 24th spot; USD 5.1 billion; +42%) emerged among this year’s biggest gainers.

  • Some of the other biggest gainers were: MakeMyTrip (ranked at 56th spot; USD 2.4 billion;+45%); Zomato (+69%) and Mahindra & Mahindra (M&M) (ranked at 23rd spot; USD 5.5 billion).

New Entrants: A total of 18 Indian brands debuted in this year’s list of India’s top 100 most valuable brands.

  • Some of the popular Indian brands featured in the list for the 1st time: Ultratech Cement (ranked at 7th spot, valued at USD 14.5 billion) under the newly recognised ‘material category’, and Tata Group’s Retail Chain brand Westside (valued at USD 3.3 billion) and affordable fashion-brand Zudio (valued at 2.5 billion) were ranked at 38th spot and 52nd spot respectively.

New Cement Entrants: Four cement companies have entered India’s Top 100 ranking for the first time, with UltraTech Cement leading the list, followed by Bangur Cement at 40th with USD 3.1 billion, Ambuja Cement at 65th with USD 2.0 billion, and JK Cement at 72nd with USD 1.8 billion.

About Kantar Group:
Chief Executive Officer (CEO)- Chris Jansen
Headquarters- London, the United Kingdom (UK)
Established – 1992