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Team TRIFED led by MD Pravir Krishna bag 4 awards at World Leadership Congress & Awards

Team TRIFED (Tribal Cooperative Marketing Development Federation of India), the commercial wing of Ministry of Tribal Affairs and its Managing Director, Pravir Krishna won Four Awards in the 19th Global Edition & 4th India Edition of World Leadership Congress and Awards. The Economic Times presents ‘Business Leader of the Year’ took place in Mumbai, Maharashtra on February 17, 2021.

  • TRIFED won the Collective Award of Excellence in PSU (Public Sector Undertaking) for investment in start-ups under the Organisational Award Category.
  • Pravir Krishna won 3 awards in the Individual Category for his leadership – ‘CEO of the year’, ‘Entrepreneur of the Year’ (both under ‘Business Leader of the Year’ category) & ‘Brand Builder of the Year’ (under Health Category).
  • The Awards are hosted by World Leadership Congress and Awards.

Initiatives of TRIFED:

TRIFED has introduced several initiatives for empowering the tribal community & tribal commerce. It has introduced initiatives like

Van Dhan Yojana

  • To promote Tribal Incomes through Value Addition of Tribal products.

 ‘MSP for MFP Scheme’   

  • For Providing Fair Price for MFPs collected by Tribals through MSP Mechanism. MFP comprises all non-timber forest produce of plant origin like bamboo, brush wood, stumps, cane, tussar, cocoons and others.


TRIFED is also hosting various exhibitions like Aadi Mahotsav, Tribes India market place & retail outlets such as Amazon, Flipkart for boosting tribal commerce.

Atmanirbhar Tribal India

TRIFED is working on the mission of creating an ‘Atmanirbhar Tribal India’.

TRIFED’s MD Pravir Krishna

  •  Pravir Krishna is an IAS Officer of 1987 batch (Madhya Pradesh Cadre).
  •  He has been named as one of the ‘50 Most Influential Indian 2020’ & has been mentioned in the list of influential Indians prepared by Fame India, Asia Post & PSU Watch in 2020 for his works towards empowering the lives of tribals.

Recent Related News:

On 14th October 2020, Pravir Krishna, MD of TRIFED received the CEO of the Year and Visionary Leadership Award at the virtual edition of National Awards for Excellence – PSU hosted by the World Human Resource Development (HRD) Congress.


TRIFED was established in August 1987 under the Multi-State Cooperative Societies Act, 1984
MD – Pravir Krishna
Headquarters – New Delhi

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